April 2020 - Rafferty Pendery

Don’t Underestimate the Benefits of Blogging

Apr 11, 2020

Did you know that over 15 million Americans are self-employed full-time? It is an exciting time to be a digital entrepreneur. Content marketing is a great way to promote your online business although how this is done has changed over the years. Look back in history, ads were mass generated by printing presses and made a massive impact on businesses. Fast forward to present day content marketing and the massive impact comes from digital technology. The common thread is the need for companies to find improved ways to keep their products and services relevant to consumers. An entrepreneurship blog is a perfect way to do this on a digital medium that can reach the masses.

What Are the Benefits of an Entrepreneurship Blog?

There are many entrepreneur tips that can assist you with an entrepreneurship blog. Have you already started a blog and just feel like your blogging efforts are not what they should be? No matter what size your online business may be, blogging can create a positive impact across the board. Your blog should effectively promote your business while being aimed at your specific target audience and clients. Is your blog adaptive? Can it be read across multiple smart devices? Is your content attractive and engaging? These are all things that need to be considered so your blog can be a success.

Blog Like You Own Your Business

Do you really know what blogging is? Avoid entrepreneur mistakes by becoming more comfortable with blogging. That means you need to start actively blogging for your business. This is the age of marketing online using entrepreneur tips that are guaranteed to make your entrepreneurship blog noticeable to all of the right consumers. You can make blogging your #1 inbound marketing tactic by compiling facts, thoughts, and expert opinions that all relate to your business, audience, and industry. Consider the information on your entrepreneurship blog to live online with the ability to be accessed by anyone visiting your website.

How to Succeed as a Tech Entrepreneur

The best way to succeed as a blogging entrepreneur is to invest in building awareness about your products and services. An entrepreneur blog is an ideal place to get much-needed exposure while increasing your brand visibility. The best part of having a blog for your business is that you don’t have to spend as much on resources like you would with traditional ads and commercials. Create value for users on your blog with strategies provided by entrepreneurs offering inspiration and guidance that is second to none.

Follow Your Brand Voice

Common entrepreneur mistakes include trying to sound like other businesses similar to yours. Your brand is unique and your company has its own voice. Show that you’re an expert in your specific industry by being transparent about your brand. This will build trust within your blog. How your blog is written and looks should fully reflect your brand voice and personality. Those aspects are precisely what will make your blog stand out in all of the right ways. Besides, being fully transparent with your readers encourages more consumers to believe in your brand and want to deal with you.

Your Customers Want Value, So Create It

It never hurts to add value to customer experiences. What does this mean in consideration of your blog? Provide better customer experiences and services than competitors. Blogging provides an inside track to your company. People want to know more about you, they want to get something for free before making a purchase too. The more free information you provide, the more likely it is that potential customers will purchase from your business. Share ideas, recipes, checklists and more and educate before selling. It’s a perfect tactic!

Blogging Benefits Never End

Once you learn top blogging benefits from digital blogging gurus, you are sure to gain more traffic and sales. Don’t miss the key information that could positively change your business for the better. Subscribe to get great content and newsletters sent directly to your inbox.

Digital Entrepreneurs Are Spearheading the Future of Business

Apr 6, 2020

Per data collected from Kauffman, in the United States nearly 40% of brand-new entrepreneurs are women, and the number of businesses owned by women continues to grow and double the rate of businesses owned by men. Are you interested in becoming a digital entrepreneur? Today, the digital entrepreneur can embark on a plethora of businesses all over the globe with the right marketing and sales in place. There is also plenty of room for expansion when it comes to utilizing online PR, social media and other marketing techniques.

How to Become the Digital Entrepreneur That Stands Out

An important part of becoming the digital entrepreneur that stands out is avoiding entrepreneur mistakes. The digital marketplace isn’t something that is going to miraculously make money for you while you sleep, although this is possible with the right marketing in place. There are common entrepreneur mistakes that you can avoid. The first is understanding how important it is to get the word out about your business. This is why an entrepreneurship blog is so significant. There is no magic formula, just diligence to study the market so you are targeting the right audience and future clients via your blog.

How to Become a Tech Entrepreneur

The digital entrepreneur that wants to succeed will need more than just a computer with internet access. Certain features need to be set in place that is vital to your success when it comes to standing out from the competition. Tools and knowledge constantly change. Are you prepared to change with them? Researching and studying are both vital assets to every business. This goes double for the digital entrepreneur. You need to know everything you can about the industry for your business and keep learning, don’t ever stop. This is your first step in learning how to start a business successfully.

You will need to study in order to fully support entrepreneurship growth. Everything you learn is used to balance your business when it comes to implementing changes. Read news concerning your market at least an hour a day. The more you spend time learning, the more your products and services will become specialized.

Create a Tech Entrepreneurship Blog

Do you know how to create a tech entrepreneurship blog? Most people have no idea where to start. That’s natural. Creating your own digital entrepreneurship is something that you should take seriously and endeavor to learn more about using tools offered by entrepreneurs who have preceded you. Top digital business owners are available for assistance. All you have to do is provide them with your email address to have newsletters directly sent to your inbox. Starting your own online business just got easier!

Clear up any confusion and learn the basics of blogging for entrepreneurs. Once you have your blog started you can enjoy the many advantages of managing your business from anyplace with internet access. Mobility is the key to digital entrepreneurship that allows you to stay on the go without missing a single step for your business. Enjoy more flexible hours that allow you to work as hard as you need to while conquering the challenges of a startup. Once you have made your mark, the work gets easier. You will be able to define your own schedule so you work during the most efficient hours for you. Break free from the rigid hours of a 9 to 5 job when you run your own digital business.

Do You See Your Digital Entrepreneurship Growing?

Who doesn’t want to see their business grow and reach millions of people globally? What does this mean for a new startup? You want to plan for scalability. Being able to grow your business on a larger scale can increase the volume of production and sales while maintaining a fixed cost. If you know that you want to grow in the future, you can set up your entrepreneur blog to reflect this. Online ventures are much easier to scale than a brick and mortar store.

7 Essential Steps on How to Start a Successful Business in 2020

Apr 4, 2020

The fact that 15 million people in America are self-employed shows that there is no limitation on who can become an excellent entrepreneur. You do not need a business degree or loads of money to become a great entrepreneur.

All the same, you will require a thought-out plan and an internal sense of motivation for your business to thrive. Are you still wondering how to start a business? The following guide will help you avoid common entrepreneur mistakes.

Identify a Business Idea

Coming up with a business idea is the most challenging task that many people face. It is one of the reasons why most people still have no idea on how to start a business. However, this is a mental barrier that you can get through if you sit down and evaluate yourself.

Before you identify a business idea, you need to ask yourself some questions:

Why are you starting a business?
What are your skills?
How much can you afford to spend?

When answering these questions, you have to be incredibly honest with yourself. That will help you create a strong foundation for your business by avoiding entrepreneur mistakes that can make you regret later.

Conduct Your Research

About 22.5% of small enterprises fail within a year. Poor research is one of the causes of such failure. If you already have a business idea, it is now time to balance it with reality. For a business to be successful, it must solve a problem or provide something that the market needs. Ask yourself whether your services are anticipated and who needs them. You can find this information online, from an entrepreneur blog, or through trial and error.

Make a Plan

To make your business idea a reality, you will need to come up with a plan. This is a blueprint that will direct your business from the start-up phase and will establish growth. A plan is a must-have for all the new companies.

Fortunately, there are many types of different plans. For instance, if you are considering finding financial help from an investor, a traditional business plan is recommendable. A simple one-page plan is suitable because it gives you clarity on what you wish to achieve and how you plan to do it.

Finance Your Business

If you are starting a small business, you will need some initial investment and the ability to cover the ongoing expenses before your business starts making a profit.

Analyze a spreadsheet that estimates the start-up cost for your business as well as your anticipated one-year expenses. The combination of the two numbers adds up to the total amount that you will require for your initial investment.

After having a precise number in mind, you can now fund your business through crowdfunding, financing, small business loans or small business grants.

Select a Business Structure

Your business can either be a partnership, sole proprietorship, or Limited Liability Company (LLC). It is crucial to note that the kind of business structure that you choose will have a lot of impact on the business name, how you file your taxes, and your level of legal liability. You may want to consult with a business lawyer or accountant to determine the best choice for you.

Register a Business Name

Your business name will play a significant role in almost all aspects. Therefore, you have to make sure you have chosen a good one. Think carefully about the implications as you explore various options when making your decision. One of the essential tips for entrepreneurs who are wondering how to start a business includes choosing a unique name. You’ll want to conduct thorough research to ensure your business name is not already taken by anyone else in your industry. You can find out this information through the U.S. Patent and Trademark Office (USPTO) or through other directories in your state.

Obtain Licenses and Permits

Conduct research on what type of licenses and permits you will require for your business then apply for them. You may also want to talk to others who have started their own businesses, as well as legal representatives, to ensure you aren’t missing any necessary paperwork.

Once you adhere to the above entrepreneur tips on how to start a business, you will have a strong base for your investment. However, do not expect to succeed overnight. It takes hard work and consistency to accomplish a set goal. Above all, remember to be creative and open-minded.